Customer Relations, Twitter & Lawyers

004_ken_Strongman_twitter customer relations
Twitter as a customer Relations Mechanism.

Twitter is a customer service mechanism and one aspect of Social Media that Legal Professionals need to master. My Project Social Media presents my thoughts regarding the impact of social media marketing on the practice of law. See my page to for more information.

Therefore let’s continue the topic of what ways a Legal Professional can use Twitter.

To build relationships

Many people and firms (corporations and law firms) are using twitter to build relationship with clients and potential clients. Twitter is very interactive if you choose. The more information you push out the more people that you want to get to know, know more about you. Slowly in real time a relationship can be formed that could be mutually beneficial to both.

Customer Service Mechanism

Major corporations are using and monitoring twitter as part of the customer service. If they discover that people are making a specific complete about their service or product, they can quickly, in real time respond to the individual complainer. That response is also a response to anyone else that might have a similar problem or complain.

Next time, I will discuss more ways Twitter can be used by legal professionals.

**Why the picture of flowing water?  Twitter is a constant flow of information and communications. 


Ken StrongmanAbout the Author: Ken Strongman ( has years of experience and a growing national reputation as a mediator and arbitrator.  He has successfully resolved more than a thousand disputes in the fields of construction defects, real estate, intellectual property, and employment.  He is also a Mediator and Arbitrator for FINRA.

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